Design Portfolio

Hi, I’m Paul — a multidisciplinary creative who’s been designing, illustrating, animating, and coding for as long as I can remember. I specialize in building beautiful, functional websites from the ground up, creating custom illustrations and motion graphics.

Below you’ll find a selection of clients and the work I delivered for each—recent projects from the past year. Because much of this work is either through an employer or not yet live, please keep this link private and check with me before sharing. Where applicable, feel free to contact my current employer for a reference (linked in the project notes).

Client: Pay Simply

PaySimply — Motion Graphics Explainer

I produced a clean, fast-paced explainer for PaySimply, creating all original illustrations and handling the entire pipeline—from concept and storyboard through animation and final delivery.

Project Status

Released to client, not live.

Client: Culture Matters Foundation

Project

Built for impact: clean design, powerful results.

I designed and built a conversion-driven site that turns interest into action—capturing qualified leads, streamlining donations, and growing a thriving member community. A clean, fast build engineered for growth: frictionless lead capture, seamless donation flows, and a welcoming, automated member sign-up journey. From blank canvas to results engine—elegant UI, clear paths, and measurable wins across leads, donations, and memberships.

Estimated Launch Date

September 15, 2025

My Role

Entire project — design, illustration, development and client care.

Culture Matters Mockup

A cohesive, illustration-led hero banner system for CMF—bold, accessible, and instantly recognizable.

For the Culture Matters Foundation (CMF), I created a cohesive series of hero banners that speak with one voice across campaigns. Bold, human-centred illustrations and a consistent grid deliver instant recognition and real impact—optimized for responsive crops and accessible contrast.

Culture Matters Mockup

Client: Association of Music & Imagery

Project

An interactive membership experience—illustrated and unforgettable.

From architecture to aesthetics, the build centers on community: intuitive sign-up flows, member-only content, and storytelling through original illustrations. A practical brand guide anchors typography, colour, and voice—so every page speaks the same language.

Estimated Launch Date

September 30, 2025

My Role

Lead designer, illustrator, and developer—owning strategy, UX, visual system, and build.

AMI website mockup

Project features

For the Association for Music & Imagery (AMI), I designed and built a feature-rich site centred on community and conversion. It includes a guided membership application and approval flow, secure dues/donations, member dashboards, a searchable directory, community forums, an interactive practitioner map, and a full events calendar with registrations. A custom Divi child theme, cohesive brand guide, and performance-first build keep everything fast, accessible, and easy to update.

Interactive Map Example

Project features

Beyond the UX and build, I crafted a cohesive illustration library tailored to AMI’s voice: warm, music-infused visuals, accessible line work, and scalable SVG assets. The artwork appears everywhere—onboarding, membership tiers, resource pages, forum prompts, and event moments—making the site feel human and unified. All pieces were optimized for performance and documented in the brand guide for consistent future use.

Illustration Example

Client: Canadian Virtual Hospice

Project

Canadian Virtual Hospice (CVH): comprehensive, multi-channel support spanning social media campaigns, print campaigns, executive summary/report design, illustration, and motion graphics.

I handled concept through delivery across formats—keeping typography, tone, and accessibility consistent and building reusable assets for efficient future updates.

Client via Design for Good.

Canadian Virtual Hospice campaign and design samples

Project

Canadian Virtual Hospice — Executive Summary: distilled 10 pages of complex content into a highly visual, decision-ready 3-page document.

I translated quantitative and qualitative data into clear hierarchy and storytelling—infographics, iconography, and modular layouts—while maintaining accessibility and brand consistency. Delivered both print-ready and web-optimized PDFs.

Client via Design for Good.

Canadian Virtual Hospice executive summary spreads

Project

Canadian Virtual Hospice — Mother’s & Father’s Day Grief Guides: a two-page print and web resource to help caregivers talk with children after the death of a parent on these sensitive days.

I designed and produced a highly visual, accessible document with clear hierarchy, age-appropriate talking points, gentle conversation starters, and simple activities/ritual ideas. The layout uses readable typography, supportive iconography, and color cues to make difficult guidance easy to follow.

Delivered as a press-ready PDF and a web-optimized PDF for download and sharing.

Client via Design for Good.

Two-page CVH guides for talking with children about a parent's death on Mother’s and Father’s Day

Client: EMDR Canada

Project

EMDR Canada: a complete interior page system, thoughtfully designed and implemented in WordPress.

For EMDR Canada, I took the approved homepage and designed a full suite of interior page templates, then built the site in WordPress. Reusable components, consistent typography, and clear hierarchy keep pages cohesive, responsive, and easy to update.

I expanded the homepage design into a flexible page system—services, resources, and contact—then delivered a clean, performant WordPress build with reusable blocks and global styles for long-term maintainability. This client is through my current employer, Design for Good.

Client: Carpenter Hospice

Project

Carpenter Hospice: a complete interior page system, thoughtfully designed and implemented in WordPress.

I translated the approved homepage into a full suite of interior page templates and built the site in WordPress. Reusable components, consistent typography, and clear hierarchy keep pages cohesive, responsive, and easy to update.

I expanded the homepage into a flexible page system and delivered a clean, performant WordPress build with reusable blocks and global styles for long-term maintainability. I also produced on-site photography—team headshots plus interior and exterior architectural images—to support the design system. This client is through my current employer, Design for Good.

Carpenter Hospice website interior pages

Client: Kinbridge

Project

Kinbridge: a complete interior page system, thoughtfully designed and implemented in WordPress.

I built the site from an approved design, creating a full suite of page templates in WordPress. Reusable components, consistent typography, and clear hierarchy keep pages cohesive, responsive, and easy to update.

I delivered a clean, performant WordPress build with reusable blocks and global styles for long-term maintainability. This client is through my current employer, Design for Good.

Kinbridge website interior pages

Client: Ontario Government – Higher Education

Project

Higher Education Quality Council of Ontario — “Access Reboot” event materials: created a flexible Canva template system for both print and web.

I built master layouts with locked brand styles (type, colours, logos) and reusable components, enabling fast, consistent versions for posters, agendas, room boards, and screen graphics. The templates keep everything on-brand while remaining easy for the client team to update.

Delivered press-ready PDFs, web assets, and a brief how-to so staff can make future edits independently. Client via Design for Good.

Access Reboot Canva templates for print and web

Client: Migraine Canada

Project

Migraine Canada: end-to-end website build based on a supplied design, implemented in WordPress.

I translated the approved design into a performant, accessible site with reusable blocks, global styles, and clear content hierarchy. I managed the project from kickoff to launch—stakeholder coordination, content/asset collection, sprint planning, QA, and training—ensuring a smooth delivery and handoff.

Client via Design for Good.

Migraine Canada website

Client: Personal – Motion Graphics Studies

Motion Study — Transitions

Personal development exercise exploring timing, easing, overshoot, and shape-layer transitions. Focused on clean cuts, match moves, and rhythm across type and iconography.

Status

Personal study • Techniques: timing/easing, mattes, graph editor, sequencing.

Motion Study — Rigging

Character rigging exercise: controllers and constraints for arms/legs, clean deformations on shape layers, and test cycles (idle/walk/facial swaps) for rapid animation.

Status

Personal study • Techniques: IK/constraints, controllers, shape deforms, cycles.